Razor Rob McCullough is the former WEC Lightweight Champion and has a clothing line that reflects his namesake. He needed to bring more attention on it and why not utilize the following he has as a fighter to drive traffic to his business. We are seeing a great response on his real life situations to help drive this traffic, and bring attention on the clothing line!
Archive for February, 2010
DJ Scene is one of the top Club DJs and mixologists in the world with almost 200,000 myspace friends and over 12,000 twitter followers. We have put together a marketing plan to harness that following and drive it to his website where he posts weekly podcasts and his DJ schedule. He doesn’t need our help with his brand, but needed us to help harness his traffic.
Nate is an active and intergral part of his site, choosing to update from both his phone and the web. He knew with his limited time that he needed a simple solution to update all of his networks as well as brand himself; he turned to Grassets and through weeks of coordination, we came up with the solution that he uses to this day. His traffic has done a significant increase going from pretty much no traffic to about 500 visitors a day!
This was a long time in the making; we finally got started on the site a couple weeks ago. With a fistful of graphics in one hand, I presented a layout and then with Rashad’s permission, I moved forward in creating a site so simple to update (utilizing a bunch of the features available to WordPress) that anyone could do it!
UFC’s newest ring girl, Chandella is no stranger to modeling having been involved in the industries of Vegas and LA. She came on board with the UFC and needed a solution to help promote herself to an entirely new group of fans. She came to me and we work continuously to fine tune her marketing program.
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